Do you have good amount of traffic to your website? If the answer is yes, please proceed to the next question. Can you convert this traffic into sales? If the answer is no, then you should change the way you treat your traffic. You are leaving money on the table if you can’t convert your traffic into customers. Here are 5 tips you can use to convert your traffic into customers effectively:
1. Build a mailing list
Many people seem to understand that building a mailing list is an important aspect of their online business. But, why do so many people neglect it? That is because they are unable to understand the real advantage of list building. Are you wondering what the real advantage of list building is? It is in building long-term relationship with your customers. So, if you want to convert your website traffic into customers, you have to build a mailing list for your website.
2. Recommend relevant high quality products
In order for your audience to buy your products, you have to recommend them a relevant and high quality product. The product that you recommend needs to be relevant to your traffic because people who are coming to your website are only interested in relevant information that they need to learn and of course, any relevant products that they need to buy. The product needs to be a high quality product because it will ensure they get the best solution for their problems.
3. Write effective blog posts
Write blog posts that can attract more traffic to your website. Moreover, those posts need to be effective, which means articles that can effectively attract people’s attention all the way into making decision to buy the recommended product. Most people call it AIDA, which stands for Attention, Interest, Desire, and Action. Your articles need to follow AIDA principles. First, they need to be able to attract people’s attention. Then, they need to be able to stir their interest toward the information that you offer. Then, they need to be able to arouse their desire to purchase your recommended product immediately.
4. Pretty up your page
Sure, the internet is full of text. Would it be boring for your audience to read only text on your website? Do you want to make them more interested in reading your content? You can do it by tweaking your page design. You don’t want to give your audience a plain text page that will bore them to death. You want to give your page pretty graphics, images, colors, and so on. Make your page more interesting and people will go for what you recommend.
5. Write reviews for each recommended product
If you sell other peoples products as an affiliate, don’t just recommend the product by linking directly to the vendor’s sales page. You have to write a review for each recommended product. Why? This is to warm up your audience and inform them about your recommended product before they actually visit the sales page. In this way, you can educate them about what’s good about the product and what’s not good about it. People can then make an informed decision based on your review, whether they will buy the product or not. This method can dramatically increase your conversion rate and turn more of your traffic into customers.
Those are some of my tips that you can follow to convert your traffic into customers effectively. Driving traffic to your website is just the first step to achieve success with your online business. You need to convert that traffic into customers, this is called monetization. Follow the tips above and you’ll have better chance to monetize your website effectively.